Фото: Clodagh Kilcoyne / Reuters
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Nature, Published online: 25 February 2026; doi:10.1038/s41586-026-10210-6
Traditional SEO focuses on signals that Google's algorithms evaluate when determining search rankings. You optimize title tags and meta descriptions. You build backlinks from authoritative sites. You ensure your site loads quickly and works on mobile devices. You create content that targets specific keywords with appropriate density and placement. These tactics work because they align with how Google's systems assess page quality and relevance.
On Friday, the conflict seemed to escalate to a boiling point with Trump posting to Truth Social: “I am directing EVERY Federal Agency in the United States Government to IMMEDIATELY CEASE all use of Anthropic’s technology. We don’t need it, we don’t want it, and will not do business with them again!” The post went on to describe a six-month phaseout period and unspecified threats to Anthropic should it not cooperate.